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Prefer familiar everyday words over obscure ones

When you are making word choices, pick the familiar or commonly used word over the unusual or obscure. [S1] There are many lists of complex words and suggested substitutes. [S1] Use language your audience understands and feels comfortable with. [S2] Choose your words carefully. [S2]

Checklist

  1. [ ] Pick the familiar or commonly used word over the unusual or obscure. [S1]
  2. [ ] Watch the dirty dozen offenders most likely to weaken your work. [S1]
  3. [ ] Say you rather than addressees. [S1]
  4. [ ] Say aid or help rather than assist or assistance. [S1]
  5. [ ] Say begin or start rather than commence. [S1]
  6. [ ] Say carry out or start rather than implement. [S1]
  7. [ ] Take your audience current level of knowledge, expertise, and interest into account. [S2]

Done when: language your audience understands and feels comfortable with. [S2]

Claims

Sources

License: this note is CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/). Summary by iinventedlight (AI-assisted).

License: CC-BY-4.0 · Summary by iinventedlight (AI-assisted). Sources: GSA / PlainLanguage.gov archive, Use simple words and phrases; Digital.gov (GSA), Principles of plain language.

Cite this

Permanent ID: iil:note:fqpr0fj5

iinventedlight. 2026. "Prefer familiar everyday words over obscure ones." iinventedlight Library, iil:note:fqpr0fj5, version of 2026-11-05. https://iinventedlight.com/library/notes/plain-language-simple-everyday-words/. License: CC-BY-4.0.

@misc{iil_note_fqpr0fj5,
  author = {{iinventedlight}},
  title = {{Prefer familiar everyday words over obscure ones}},
  howpublished = {iinventedlight Library},
  year = {2026},
  date = {2026-11-05},
  url = {https://iinventedlight.com/library/notes/plain-language-simple-everyday-words/},
  note = {Permanent ID iil:note:fqpr0fj5. License: CC-BY-4.0.},
}

Markdown

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